Have you ever clicked on a link because of beautiful product images? Welcome to the e-commerce industry.
E-commerce is a booming industry, and product photography is its lifeblood. When done impeccably, it makes easy and quick money.
Alluring product photography attracts customers, narrates stories, and uplifts the standard of online stores.
If you don’t know how to get started with e-commerce product photography, you are in the right place.
Because we are about to take you on a sweeping ride about e-commerce product photography. Read on to get started.
How to get started with E-commerce Product Photography?
With these simple steps, you are all set to become a world-class e-commerce photographer.
Have a Style:
Look at the photographs on different websites. Think about how you can be different. If you are trying to shoot apparel, visit stores and see how creative flairs are added. Create a signature style. Make visitors experience the warmth of a physical store. Use clips, plants, and cloth pieces for styling.
Develop a photography list:
After you’ve created a style, plan the photography. The list should be equipped with:
● The products for the photography
● The style of photography
● Camera angles
● Props of the photoshoot
Cross out each item when you are done.
Choosing camera, lights, and backgrounds:
If you are a beginner, we recommend using the type of camera you are most comfortable with. Nowadays, smartphones are popular gadgets for e-commerce product photography. DSLRs and point cameras are also preferred by photographers around the world.
Next comes the lighting. Choose a place that is exposed to natural sunlight. Otherwise, prop the studio with ample LED lights. Use blinds, umbrellas, and curtains to adjust the shadow level.
Always have white backdrops. Your products look the best when they are placed against white backgrounds. You can also color the walls into something solid. Opt for soothing wallpapers to enhance the visual appeal.
Shoot:
Once you are done preparing all these, get ready to photograph the products. Stabilize the camera or phone using a tripod. Take multiple shots. Try 360° angles to add drama to the pictures.
Post Production:
None of the pictures are web-ready unless they undergo the post-production process. resizing, retouching, fixation, background removal, adding ground shadows, etc., are essential for e-commerce product photography. Let your pictures do the talking after it passes the post-production stage.
So here are the 5 steps to commence e-commerce product photography for beginners. Ready to make customers scroll through your e-commerce website?
